Thursday, February 01, 2007

Bomb Scare As PR Stunt? Bad Idea!

Sometimes I have to wonder if people involved in PR even watch the news. The folks at Cartoon Network take the prize for being out of touch with reality. Being a network devoted to animated escapades this shouldn’t surprise me!

Some rocket scientist in their PR department decided placing little electronic gadgets all over Boston and apparently some other cities with blinking LEDs was a great way to promote their new show "Aqua Teen Hunger Force". Now let’s do the logic. We live in a paranoid country that jails people for simply saying the word "bomb", and you are going to put gadgets that to the untrained eye could resemble bombs all over big cities? Yea, that will be great PR!

Well guess what? Boston went on red alert for a day, with bomb squads running too and fro and the citizens scared shitless. I suspect the creators of this stunt will be charged with some crime and sent off to Gitmo. In this case, I think that is a good idea. Idiots like these, especially PR people whose very existence is of questionable use to humanity anyway, need to be taken off the street and locked away. Next thing you know, someone will start sending out guys with fake guns to hide on the tops of buildings to promote CSI or some other crime soap opera.

In reality, these geniuses will probably be given jobs in the Bush administration in charge of misinformation and propaganda. After all a scared populace is more malliable.

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